LÚA CLIMENT
Thinking, writing, and designing — in that particular order. Passionate about brand strategy, copywriting, and fashion. I'm a concept freak, cause without concept, there's nothing meaningful.
When I'm not designing, you may find me rollerskating around Barceloneta, dancing galician muiñeiras in Gràcia, or attending the hottest techno and punk gigs.
Last year’s highlights:
1.
Learned how to use my non-dominant hand due to a fracture.
2. Completed the Master in Visual Design at Elisava.
3. Interned at Usted, digging into brand strategy.
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Currently working at Mucho.
Contrataciones y herencias millonarias a 652 922 579
VOLVER
Visual identity, copywriting
Volver is the visual identity for a festival whose objective is to raise visibility towards the problem of rural depopulation. Volver is also a criticism of a capitalist system that forces us to live fast-paced lives, with a tone that ranges between the melancholic, but also, the insurgent.
This topic is closely related to me at a personal level, as my mother’s side of the family directly encounters this problem in their hometown of rural Galicia. As a designer, I use my work whenever I can to express things that are valuable to me, as I am aware that every design choice is political.
Credits: project designed alongside Alessandra Carta, during my master’s. Photography by David Pérez.